For this rebrand concept, we imagined a modern typography that reads fintech-confident, paired with a vivid, energetic color palette that creates a real sense of movement. Capital flowing, never sitting still. The logo design pushes more modern and innovative, but deliberately softer. Approachable forms that break down the barrier finance usually puts up between products and people. A visual identity serious enough for capital, warm enough to love. Unofficial, unsolicited. Just a DeFi branding concept we believed in.